Google Ads for a Dutch Online Shop: 634% ROAS and 359 Purchases in 30 Days
A Dutch online shop: Performance Max, Search and Shopping campaigns generated 359.78 purchases at €18.09 each from €6.51K in 30 days, a 634.37% actual ROAS.
View full sizeGoogle Ads account view: Last 30 days (Sep 18 – Oct 17, 2026): 359.78 purchases, €6.51K cost, €18.09 cost per conversion and 634.37% actual ROAS. (Client details blurred for privacy.)
This Dutch online shop sells its product range across the Netherlands. The account combines Performance Max, Search and Shopping campaigns driven by the product feed, with purchases and their value tracked as the main conversion.
In the latest 30 days (September 18 – October 17, 2026) the shop earned 359.78 purchases from €6.51K in ad spend at €18.09 per purchase, an actual ROAS of 634.37%. That is about €41.3K in sales, or €6.34 back for every €1 spent.
01 Step
The Challenge
An online shop wanted to grow sales from Google Ads while keeping every euro of ad spend profitable.
02 Step
The Solution
Performance Max, Search and Shopping campaigns built on the product feed, with purchase-value tracking so bidding optimizes toward revenue.
03 Step
The Outcome
359.78 purchases from €6.51K in 30 days, a 634.37% actual ROAS.
Key Results
634%Actual ROAS€6.34 back per €1 spent
359.78PurchasesIn 30 days
€18.09Cost / PurchaseEfficient acquisition
≈€41.3KSalesFrom €6.51K spend
Figures and screenshots come from the client's own Google Ads account for the period shown. Results depend on the business, budget and market, so they aren't a guarantee of future performance.
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