01 Step
The Challenge
A long-running account with many campaigns needed consistent visibility and controlled click costs.
A long-running account with 41 campaigns: 407K impressions and 8.91K clicks at €2.16 per click from €19.3K in ad spend.
View full sizeThis long-running Google Ads account has been active since 2014 and has grown to 41 campaigns. The work focused on structure and reach: putting the right ads in front of the right searches and keeping click costs under control.
Over the account’s lifetime, campaigns earned 407K impressions and 8.91K clicks at an average of €2.16 per click from €19.3K in ad spend, a 2.19% click-through rate.
01 Step
A long-running account with many campaigns needed consistent visibility and controlled click costs.
02 Step
A structured multi-campaign setup with ongoing bid and budget management.
03 Step
407K impressions and 8.91K clicks at €2.16 per click from €19.3K in ad spend.
Figures and screenshots come from the client's own Google Ads account for the period shown. Results depend on the business, budget and market, so they aren't a guarantee of future performance.
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