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E-commerce & Shopping

New Google Ads Account Launch: 22 Leads in the First 30 Days at $73.88 Each

A brand-new Google Ads account launched from scratch: 375 clicks turned into 22 tracked leads at $73.88 each from $1.63K in the first 30 days.

Google Ads account screenshot: 22 Leads in 30 Days View full size
Google Ads account view: First 30 days: 375 clicks, 22 conversions, $73.88 cost per conversion and $1.63K cost. (Client details blurred for privacy.)
  • New Google Ads Account
  • First 30 Days
22Leads
$73.88Cost / Lead
375Clicks

About the Client

This business started advertising on Google for the first time. The account, campaigns and conversion tracking were set up from scratch so every lead could be measured from day one.

In the first 30 days the campaigns brought 375 clicks and 22 tracked conversions for $1.63K in spend, a cost of $73.88 per lead, giving a measurable baseline to optimize from.

01 Step

The Challenge

A business new to Google Ads needed a working account, campaigns and reliable lead tracking before it could judge whether advertising was worth it.

02 Step

The Solution

Account and campaign setup from scratch, focused keywords and ads, and conversion tracking configured before launch so every lead was counted.

03 Step

The Outcome

22 tracked leads at $73.88 each from 375 clicks and $1.63K in the first 30 days, a clean baseline for ongoing optimization.

Key Results

22LeadsTracked in the first month
$73.88Cost / LeadFrom day one
375ClicksQualified local traffic
$1.63KSpendFirst 30 days

Figures and screenshots come from the client's own Google Ads account for the period shown. Results depend on the business, budget and market, so they aren't a guarantee of future performance.

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